In its article on the "triumphant return" of patchouli, Well+Good quotes Katharine L'Heureux regarding the use of patchouli in Kahina Giving Beauty.
''I grew up in the '60s and '70s in San Francisco,' says Katharine L'Heureux, founder and CEO of Kahina Giving Beauty of her earliest associations with the note, which at the time weren't totally positive. 'Now I realize that a good quality patchouli is something quite different from the fragrance of my memories.' She formulates her products with a patchouli sourced from India (where its known as "Tamil"), which she classifies as earthy, woody, and slightly spicy."